Formerly Known as Dice Holdings, Inc., DHI Group, Inc., Celebrates Its New Visual and Verbal Identity Today by Ringing...
Thousands of cliché images bombard us through all forms of media on a daily basis. Pristine babies smiling angelically...
By Nancy Brown Brands need to explore new packaging strategies in the era of online delivery to keep consumers...
Global branding industry should do more to honor the most creative and successful naming and verbal identity projects, says...
CBX Open-Letter Ad in Advertising Age Asks Cannes Lions, CLIO & Pencil Awards Programs To Begin Honoring Agencies For...
Jazzercise president Shanna Missett Nelson, leads a class called Dance Mixx on Friday at the Jazzercise studios in Oceanside,...
Beloved brand emphasizes its hard-hitting, dynamic and challenging workouts via comprehensive rebranding campaign by CBX. After an endorphin-boosting Jazzercise...
By David Weinberger Innovation ain’t easy. For starters, it requires something precious that all consumer product brands must work...
An outdated graphic storyline dominates the baby products aisle: flawless photograph of happy babies and along with clinical imagery...
Petroleum Retailers Would Do Well to Focus Harder on Storytelling and the Customer Experience, Writes Veteran Design and Branding...